Photos by Mandy Vollmershausen.

The Adult Fun Superstore’s exterior looks something like a Costco but when you step inside, it’s like a toy store hooked up with a Chapters.

The sex shop is spacious and colourful. It’s decorated enthusiastically for Christmas. There’s a lot of other things that are enthusiastic about it too.

The first displays are for the mild and faint-of-heart.

They offer the beginning sex-shopper a range of excuses to find themselves in the store, which is buried on St. Laurent Boulevard somewhere near a Cora’s and serviced by only one bus.

oSexBlog15_3_AmandaVollmershausen_(WEB)Just past the door, you could get away with saying, “I was getting gag gifts for a bachelorette party,” or, “My neck can’t rest comfortably unless I sleep on a penis-shaped pillow.”

At least 30 per cent of the entire merchandise I saw was phallic-shaped.

There’s a room on the side full of porn DVDs; three displays of lubricant; walls lined with vibrators and dildos; a small shelf of sex dolls; an extensive bondage section at the back of the store; a wall stocked with anal beads and stimulants; a lingerie section; and buckets of flavoured condoms.

One shelf carries a range of card games, one in which each card suggests a different, creative sexual act to try with your partner upon pulling the card.

The same shelf features a spin-wheel that suggests one of several sex acts on each spin.

But do students need to add excitement to their sex lives when they have the advantage of youthful stamina, natural curiosity, and are most often only in the beginning years of their sexually-active lives?

I asked the sales associate who goes by Madison to find out.

She said students buy “most often the beginner toys, and the cheaper toys.”

They also buy a lot of lubricant, which comes in some surprising flavours like pina coloda, watermelon, and rum cake.

Madison said sex shops are an important resource for students to learn how to use different products, and they’re great for women especially to have a place to go where they can validate their own needs and desires.

oSexBlog15_1_AmandaVollmershausen_(WEB)“It’s important to know that you can go to a store like this and feel comfortable and okay with whatever your fantasies, or desires, or interests are,” she said. “We don’t judge.”

Sex should be fun, university students should be exploring themselves, and this St. Laurent sex shop lets its patrons know that they don’t have to be bashful about it. The Adult Fun Superstore is painted in pastels, it’s brightly lit, and a sex swing sits on its own in front of the cash register.

Why shouldn’t you liberate yourself and take a trip somewhere you can get a few new ideas that you might really like?