Features

At Carleton, especially in a first-year class, it’s common to have upwards of 400 students facing just one instructor. Over time, most people adjust to such large class sizes. For others, it can affect their capacity to learn. This is why researchers are looking into how to make the learning environment better for everyone.

Canadian film struggles to make a place for itself in Hollywood’s shadow.

From Stephen Spielberg’s E.T. to the acid-blooded horrors that crawl out of your innards in the Ridley Scott quadrilogy, aliens have drawn in audiences for over 60 years.

Calvin, from the infamous Calvin and Hobbes comic, once declared the only proof of intelligent life on other planets was that it didn’t want to contact us. But that hasn’t stopped us from searching for it.

The use of cultural icons in marketing is prevalent during the holidays.

While businesses can influence the perception of the holiday spirit, to others these icons are a way to bring joy and nourish cultural traditions.

“Corporations send messages to consumers about their products,” said Louise Heslop, a marketing professor at Carleton University.

Price, product, location, and advertising are all important aspects of marketing a product and showing customers their needs will be met, she said.